Talent Acquisition · People Operations · Modern Ways of Working

Better ways to hire, develop and support people.

Talent acquisition and people professional with 10+ years of experience across recruitment, people operations, learning, performance management and international employee programs. I focus on clearer processes, better decisions and practical uses of AI and data to improve how teams hire, develop and support people.

Farnaz Farahdelshe / her
Listen to my name · click the speaker.
Portrait of Farnaz Farahdel
10+ yearsPeople & Talent experience
300+hires in one major phase of my career
InternationalFinland · Iran · Malaysia · cross-border work
NowAI, career transition & belonging

What I do.

My work sits mainly across Talent Acquisition and People Operations, with a growing focus on how AI, data and better process design can improve the way teams work.

01 · Talent Acquisition

Find and hire the right people

Full-cycle recruitment, technical and specialist sourcing, role definition, candidate assessment and hiring-manager partnership.

RecruitingSourcingRole Scoping
02 · People Operations

Build people processes that work

Role clarity, performance management, employee experience, learning, onboarding and practical HR processes that managers and employees can actually use.

People OpsPerformanceEmployee Experience
03 · Modern Ways of Working

Use AI and data where they add value

Using AI for research, analysis, structure and workflow improvement while keeping human judgment and accountability where they matter.

AIProcess DesignData
What connects the work
Clearer systems for people and teams.

Across recruiting, people operations, international support and career guidance, I have repeatedly worked on the same practical problems: defining roles clearly, improving processes, helping people make informed decisions and making transitions easier to navigate.

How I use modern tools
Use AI where it improves the work. Keep human judgment where it matters.

I use AI for research, structuring, drafting and analysis, but not as a substitute for accountability or judgment. I’m interested in where it removes unnecessary work, where decisions still need human oversight, and whether the experience improves for both the organisation and the person.

Recommendations from people I’ve worked with.

Full LinkedIn recommendations from colleagues, managers and clients across international HR, people operations and specialist hiring.

LinkedIn recommendation
I had the pleasure of working with Farnaz for six weeks on developing services for international employees in Finnish academia. She is a true HR professional with excellent insights into recruitment, diversity, equity, inclusion, and skills development. Farnaz has a brilliant eye for developing organisational processes and always makes perceptive suggestions. Her dedication to learning and continuous improvement is impressive, an example of which is her commitment to deepening her Finnish skills in a professional context. With outstanding people skills, Farnaz is an invaluable team member and an empathetic colleague.
Marika Antikainen
International HR specialist · worked with Farnaz on the same team
LinkedIn recommendation
I’ve known Farnaz since 2012 when she joined us as the head of human operations. She helped set up the HR department from scratch, which was a challenge because we were in the process of reorganizing the company’s structure. With her, we were able to build an efficient department responsible for talent acquisition, employee development, performance management, and many more! It took great hard work on her part, but it made an immediate difference for our employees and a great achievement for the company. using her organizational and social skills she helped us break down boundaries and build a more cohesive working culture. It was her interest and deep knowledge of human resources, as well as her diligence, focus on teamwork, and dedication to problem-solving that contributed to her success.
Fardin Pourvajdi
Chief Executive Officer, Ofogh Energy E&P · managed Farnaz directly
LinkedIn recommendation
Farnaz has so far provided services on two occasions for us. She is very engaging, social-smart, and determined. I always found her a highly proactive personality that puts extra effort into achieving better results than expected. She is also quite adaptive, thirsty to grow, and polite.
Pouria Kay
Founding Partner at Atlan · client
LinkedIn recommendation
Farnaz helped us for hiring a team with high seniority in natural language processing for Tehran office. She helped us hire super talented specialists which was so helpful and fast. She also managed the HR interviews with candidates. Because of her academic major and her experience in the field of human recourse management, she knows what to do and how to do without any supervision. All the best Farnaz and looking forward to future collaborations.
Ali Emami
Artificial Intelligence Researcher, StockMark Inc. · client

Evidence, not just positioning.

Some of this work is publicly documented outside my CV. These links provide additional context on international employee support, career guidance and my independent documentary work.

University of Helsinki

Public coverage of international staff support, multilingual workplaces and my perspective as an international HR employee.

Read source ↗
Locker Room Talks

My independent project on migration, identity and belonging, where I lead concept, conversation and editorial direction.

Visit project ↗
NexPath

Career-guidance work connected to a question I keep returning to: what happens when someone honestly says, “I don’t know what I want to do next”?

See public activity ↗
Let’s connect

Interested in Talent Acquisition, People Operations or modern HR practices?

I’m based in Finland and open to relevant roles, projects and professional conversations in Talent Acquisition, People Operations, international employee experience and HR process improvement.

Work

Things I’ve built and improved.

This is not a list of jobs. These are examples of problems I have worked on, what I contributed and how I approached the work.

Independent work

Locker Room Talks and my visual work explore migration, identity and belonging. They are part of my broader perspective and creative practice, but I keep them clearly separate from my HR and Talent Acquisition case studies. See Locker Room Talks →

Notes

Notes on hiring, people and AI.

Practical reflections based on my work in Talent Acquisition and People Operations, current research, and questions I think are worth discussing.

What I’m exploring

I’m interested in practical questions around hiring, candidate experience, people operations and where AI genuinely improves the work — not just where it adds another tool.

About

The thread behind the work.

My career has moved across recruitment, People Operations, international employee support and early-stage product work. The roles are different, but the type of problem I tend to work on is surprisingly consistent.

I tend to work where people need more clarity.

That can mean defining a role before hiring, building a people process from scratch, improving an employee programme or helping someone make sense of a career decision.

I started in HR and recruitment and built experience across hiring, employee relations, role design, performance and learning. In Finland, that work expanded into international employee support, early-stage product concepts and career-guidance work involving AI and data.

I have recruited technical, data, business and leadership talent; helped build HR processes from scratch; supported international employees and families in Finland; contributed to AI-supported career-guidance work; and helped build an early-stage job-discovery product through Veenro.

The connection is practical: much of my work has involved clarifying roles, building usable processes, improving decisions and helping people navigate work or career changes.

I’m interested in systems that are useful in practice: clear enough for managers, fair enough for people, and efficient enough to support the business.

My creative work is separate from my corporate experience, but it reflects a long-standing interest in international experience, identity and belonging. I include it here as part of my broader professional perspective, not as HR experience.

Professional background

If you are looking for dates, job titles and the full employment history, I keep that separate from the story on this page. You can see the detailed background on LinkedIn, while the Work page focuses on what I actually built, changed and learned.

Contact

Contact.

For Talent Acquisition, People Operations, HR process improvement, international employee experience or relevant collaboration.

Farnaz Farahdel

People & Talent professional · Kauniainen / Helsinki area, Finland

← Back to Notes

Is AI making hiring better — or just faster?

AI is becoming part of almost every stage of hiring. It can reduce repetitive work, but I think the more important question is whether it is improving the quality of the process for both the company and the candidate.

AI can already help write job descriptions, organise applications, screen for clear requirements, schedule interviews and summarise information. I see real value in that.

But speed is not the same as quality. We still see roles stay open for a long time, disappear, and then return with almost the same job description. That tells me that many hiring problems are not simply screening problems. They can start with an unclear role, unrealistic requirements, slow decisions or a process that was not well designed in the first place.

AI can reduce the noise

Anyone who has worked in recruitment knows what a busy application pipeline can look like. Some applications are clearly not relevant to the role. A person may not have a technical skill that is genuinely essential, the required work authorisation, a language that the job truly depends on, or another clear requirement.

This is where AI can be useful. It can reduce the first layer of noise and turn a very large pipeline into something a recruiter can work with.

But the criteria matter. They should be limited, clear and genuinely necessary for the job.

A degree level, a specific number of years of experience or a familiar job title should not automatically become a rejection rule just because they appeared in an old job description. A recruiter still needs to ask what is really essential, what is only preferred and what the market can realistically provide.

If the criteria are poor, AI may simply apply poor criteria faster and at a larger scale.

The recruiter should not become a system operator

I do not think the future value of a recruiter is in reading hundreds of CVs one by one. It is in understanding the market, challenging unclear requirements, helping the hiring manager define what matters and making better decisions about talent.

If AI removes repetitive work, that should create more time for the parts of recruitment where judgment adds value.

That also means recruiters need to question the process itself. Are we asking for the right things? Are the requirements realistic? Could we be excluding good people for the wrong reasons?

What happens to the candidates we never see?

Imagine 1,000 people apply and a system shows the recruiter the 30 strongest matches. The recruiter can review those 30 carefully. But how do we know there were not another five strong candidates among the people who never reached that stage?

Maybe their job title was different. Maybe their career path was less traditional. Maybe they had transferable skills described in a different way. Or maybe they simply did not know how to write a CV that the system would recognise.

Candidates are already being told to rewrite their CVs around keywords so that applicant-tracking systems and AI tools will notice them. I find that uncomfortable. If AI is really making recruitment smarter, it should eventually help us move away from the keyword game, not make people better at playing it.

If the company cannot explain a rejection, should it trust it?

This is one of the questions I keep coming back to.

If an automated system has a meaningful role in screening or rejecting someone, the company should at least be able to understand why. The explanation does not need to be long or technical. It might be that a required work authorisation was missing, an essential language level was not met, or a genuinely critical technical skill could not be found.

If the company itself cannot understand why the system rejected someone, I would question how much it should trust that rejection.

For me, this is not only about candidate communication. It is also about the quality of the company’s own decision. If a decision cannot be explained internally, it becomes difficult to check whether it was reasonable.

Candidate experience should matter too

Companies often talk about AI as a way to make recruitment more efficient. But efficient for whom?

As a candidate, I have experienced processes where I uploaded a CV and then had to enter the same work history, education and other information again by hand. If AI is meant to make hiring more efficient, I think that efficiency should also be visible to the person applying.

A smarter process should reduce duplication, communicate clearly and help candidates understand where they stand. It should not simply move more administrative work onto them.

I have been thinking about this problem for a while

This is also a question I explored through Veenro, an early-stage AI-supported job-discovery platform we built but never fully launched. The product was coded and reached an early working stage, but we did not continue developing it into a full service.

The idea was to let people describe their skills, interests, language needs and preferences more naturally, instead of repeatedly rewriting themselves for each application. I was interested in a system that could have a more useful conversation with the person, understand more than a job title, and then surface relevant opportunities.

I still think that direction is interesting. A system could show where a role matches someone, where the gaps are and what the person should know before applying. But I would rather let the person make the final decision about whether to apply than have the system decide, “This job is not for you.”

Where I currently draw the line

I am not arguing that AI should stay out of recruitment. I think it can remove a lot of unnecessary work.

But today, I would use three principles:

  • The criteria used for screening should be clear and genuinely related to the job.
  • Important rejection decisions should still have human oversight.
  • The process should create value for the candidate as well as the company.

And I would add one more:

If a company cannot explain why its system rejected someone, it should question how much it trusts that decision.

AI can make hiring faster. The more interesting challenge is whether we can use it to make hiring clearer, more useful and better for everyone involved.

← Back to work
Case · Talent Acquisition

Hiring when the brief is not clear yet.

Some of my strongest recruiting work has started before the search itself: turning an unclear need into something the market can actually respond to.

The work

Across technology, startups, consultancy, manufacturing and project environments, I have worked on full-cycle recruitment and targeted sourcing for technical, data, business and leadership roles. This included building pipelines from scratch, Boolean search, direct outreach, candidate assessment and negotiation.

Examples include building a small Data Science / Data Analytics team for an international AI company, recruiting a senior DevOps leadership hire, sourcing experienced C++ and mobile professionals for a game-company assignment, and recruiting the initial technical and management workforce during an industrial ramp-up.

What matters to me

A hiring manager may start with a title, a wish list and a sense of urgency. The recruiter’s job is not simply to “take the order.” I like to clarify what problem the hire should solve, which requirements are essential, which are preferences, and what the market is likely to give us.

A job title is not a hiring brief. The quality of sourcing depends on the quality of the question we start with.

Source basis: verified CV materials used for recent applications.

← Back to work
Case · People Operations

Building performance structure from scratch.

A practical people-operations case from Tehran Energy Consultants: creating clarity where performance expectations had not been consistently documented.

Starting point

There was no single neat framework to inherit. The work involved sitting with senior managers and department heads, understanding roles, drafting job descriptions and KPIs, and bringing material into discussions so that expectations could be refined rather than invented in isolation.

How I worked

I prepared drafts before meetings, used the conversations to clarify responsibilities and expectations, documented decisions, and followed up so that the output did not disappear after the meeting.

Performance management becomes useful when people can actually understand what good work looks like — not when the framework is impressive on paper.
← Back to work
Case · International Employee Experience

Improving UniBuddy through feedback, structure and AI.

At the University of Helsinki, I worked across international employee support and programs intended to make settling into a new workplace and country more manageable.

The problem

UniBuddy already existed, but parts of the experience were loosely structured. I gathered participant feedback, used AI as one tool for organising and analysing recurring themes, identified gaps, and helped create clearer guidance around roles, expectations and participation.

The wider lesson

International employee experience is not only about giving information to the newcomer. It is also about the team: language practices, access to informal knowledge, expectations, and whether the environment makes participation possible.

Belonging is not an orientation session. It is shaped by what happens in ordinary work after the welcome message is over.

Public context: University of Helsinki article ↗

← Back to work
Case · Career Guidance / AI

Making a complex product easier to understand and use.

NexPath brought together career direction, assessments, labour-market information and AI. My role was not software development; I worked alongside the founder on how the product could be understood, tested and used in real settings.

My involvement

I contributed across ideas, pilot discussions, stakeholder outreach, potential partnerships and user feedback. I also brought an HR and Talent perspective into conversations about how people might use the product when making study or career decisions.

A practical problem I noticed

Career counsellors were finding parts of the assessment results difficult to explain and use with clients. I created a practical visual guide that broke down models including career interests, work values, work styles, the Big Five and learning preferences into clearer language, examples and counselling questions.

When people cannot use a product confidently, more features are not always the answer. Sometimes the missing piece is clarity.

Public context: NexPath LinkedIn activity ↗

← Back to work
Case · Early-Stage Product / AI

Exploring a more natural way to discover jobs.

Veenro started from a simple question: why should people have to keep translating themselves into job titles and keywords before a system can understand what they might be good at?

What we built

We developed an early-stage AI-supported job-discovery platform where people could describe what they wanted and build a profile around their skills, interests, language needs and preferences. The system was designed to surface more relevant opportunities without relying only on a traditional CV.

The product was coded and reached an early working stage, but we did not continue developing it into a fully launched service.

What I still find interesting about the idea

I remain interested in a more conversational application experience: a system that can learn about a person, show where a role matches or does not match, and give useful information without taking the final decision away from the person.

A smarter hiring system should help people explain who they are. It should not force them to become better at writing for machines.
← Back to work
Case · Belonging / Storytelling

Locker Room Talks.

An independent interview/documentary project about migration, identity and belonging in Finland.

My role

I originated the project and lead concept, conversation and editorial direction. The work includes guest research, interviews, story structure, coordination with a small creative team and attention to how people are represented.

Professional relevance

The project uses research, interviewing, stakeholder coordination, editorial judgment and cross-cultural communication. Those skills also appear in my professional work with international employees, candidates and partners.

Sometimes understanding people requires a process. Sometimes it requires a conversation long enough for the real story to appear.

Visit Locker Room Talks ↗

Playing: Farnaz Farahdel